Data mining is a process of extracting, from a large amount of data, interesting patterns that are non-trivial, hidden, new and potentially useful. It is a rapidly growing field and is becoming important because with the increasing quantity and variety of online data collections by many organizations and commercial enterprises, there is a high potential value of patterns discovered in those collections.

The overall aim of this module is to introduce students to modern data mining techniques and their use in business and other areas of applications.

  • In particular, the module explores basic concepts, principles and techniques of data mining with emphasis on both the technical and the practical issues.
  • The module provides students with an understanding in evaluating and comparing data mining solutions for effective use of the solutions in practice.
  • The module also equips students with some hands-on experience and skills in conducting a data mining project using a data mining software tool.